Trading Shell

We Trade in Trust.
We Deliver in Value.

They make it iconic —
we make it available.

About us

Since 2010, we’ve been passionate about connecting businesses with the products they need to thrive, offering a wide selection of high-quality products sourced from leading markets worldwide: the USA, Europe, the UAE, Hong Kong, and more.

We were born with the vision of simplifying access to quality products for businesses of all sizes.

We’ve built strong relationships with leading suppliers and an efficient system to ensure customer satisfaction.

We offer products for everyone

Explore our current offer

New products every week

Our portfolio currently includes hundreds of prestigious brands, spanning a diverse range of product categories.

FAQ's

Where do you source and deliver the merchandise?

We source products from key markets such as the USA, Europe, UAE and Hong Kong, and deliver to major logistics hubs including Hong Kong, USA, Panama, UAE and Europe, leveraging our global distribution network.

We manage one of the most extensive brand portfolios in the market, working with hundreds of prestigious international brands across multiple categories, and we can procure virtually any other brand our clients require.

We work exclusively with business distributors, wholesalers, and retailers, supporting their purchasing and logistics needs end-to-end, from the initial quote to the final delivery.

We can receive payments in different currencies through banks across continents via our network of affiliated companies, and we offer product availability both on pre-order and ATS (available-to-ship) bases.

Trading Shell operates as a B2B wholesale partner, so we work with wholesale volumes rather than single-pair or retail orders.

The exact MOQ depends on the brand, product category, and shipping hub, but as a rule of thumb, we work with full case packs and consolidated shipments.
Your Sales Specialist will confirm the specific MOQ for each project during the quotation process.

All products we supply are 100% original, sourced through trusted and official channels via our global network of suppliers. We do not work with replicas or grey-market goods. Our role is to connect distributors, wholesalers and retailers with genuine branded products under controlled B2B conditions.

For ATS programs, once the order is confirmed and payment terms are agreed, we typically proceed to prepare the cargo and hand it over at the agreed hub within a short operational window. For pre-orders, timings follow each brand’s official delivery calendar. Your coordinator will always share an estimated delivery window with each quotation to ensure planning on your side.